Jacob Roulstone COTA

Welcoming back Jacob Roulstone for his first race weekend of the season after his devastating crash in Jerez testing. Working alongside First On The Throttle Media, we prepared these socials in a very speedy fashion. In addition to documenting the races, we also shot stills for Jacob's new helmet reveal, a custom made helmet made by Troy Lee Designs, himself! In the racing paddock, content needs to be produced fast but also effective in capturing attention.